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The Refined Bundle

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Refined by Failure:
Breaking Rules and Getting Burned

Refining Through Failure:
The Guide

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REFINED BY FAILURE

BREAKING RULES AND GETTING BURNED

There is no question about it: failure hurts. But it is also an invitation to clarify our values, actions and relationships. In both business and our personal lives, failure is an invitation for wisdom – but only if we choose to listen. Learning from failure brings us closer to success. And if we use it to drive us forward, then failure itself is only temporary.

REFINING THROUGH FAILURE

The Guide

In Refining Through Failure: The Guide, a companion to Refined by Failure, Lloyd takes you deeper into the concepts behind being refined by your failures, rather than defining yourself by them. You will learn: Actionable steps to take to minimize repeat failures. How to be intentional about driving your own life story. How to use the lessons learned through failure. How using the EDGE Method can help your employees succeed—even when they fail. The only true failure is the one you don’t learn from. Become a "Trust and Inspire" leader by being refined, not defined, by your failures. 

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These 5 action steps can help put you on the path to purpose-driven leadership
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The Problem with

Being a Know-It-All 

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How Vulnerability

Creates Trust & Clarity

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The Count Down Clock:

The True Value of Time

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Company Health:

Profit First Is People First

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Complaining Doesn’t Work—

Do This Instead

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About Author

C. LLOYD BROWN

C. LLOYD BROWN is the cofounder of Smart Chemical Services, L.P. which has been named an INC 5000 fastest growing company for three years in a row. Lloyd currently serves as Vice Chairman. Additionally, Lloyd founded the mentoring practice, Refined by Failure. He serves on the Amarillo Economic Development Corp and is the former Chairman of the Board. Currently, he provides mentoring services to the West Texas A&M Enterprise Center. He is a serial entrepreneur and is an active owner of several other businesses. Lloyd resides in Amarillo, Texas, with his wife Lora and daughter Bailey. 

WHAT LEADERS SAY ABOUT REFINED BY FAILURE

​“At the end of the day, Lloyd forces you to dig deeper than you ever wanted to dig, and gets you to think about things in a new way just by continuing to ask questions. Anyone who really wants to see their business in a new way would benefit from something like this.”

Mark Gilbraith | Managing Partner | Caprock Building Systems

 “This is how coaching should be, an ongoing partnership that provides accountability, encouragement, growth—a few meetings and some pointers aren’t going to fix all your problems. The key is continuous improvement."

David Salas | Managing Partner | Altura Engineering & Design

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